Social media influencing as a viable career

Social media influencing has emerged as a viable career option, particularly for Gen Z. Over 50% of young people believe they can easily make a career in influencing, attracted by the potential for financial gain and flexibility. While the glamour of influencer lifestyles is alluring, the reality requires hard work, commitment, and adaptability. This conference discusses how influence takes time, and consistent, high-quality content is essential. Successful influencers must possess a genuine passion for their niche and the ability to connect authentically with their audience.